CASE STUDIES

 

BACKGROUND

The IPACSO themed approach 

Product Exploitation Information sheets

After Sales
According to (Cohen, Agrawal, & Agrawal, 2006), the 1990s meant the beginning of the golden age of services. By that time, companies started offering solutions instead of products, increasing the importance of offering after-sales services like e.g. training, consulting, technical support, repairs, upgrades, inspections, maintenance, etc.

  • AfterSales.zip : to be added

Distribution
According to (Kotler, Keller, Brady, Goodman, & Hansen, 2009) distribution is the method to offer a company’s products or services to the final buyer by means of different channels. It determines how and where the customer buys the products.

Production Lifecycle
When looking at a product’s lifecycle (PLC) and product lifecycle management (PLM), one should make a clear distinction between product lifecycle management in industry terms and product lifecycle from a marketing point of view.
Product life cycle management within the marketing domain concerns the life of a product with respect to business and commercial costs and sales measures.
Industry product lifecycle management is focused on managing a company’s products throughout their lifecycles, as of the initial product idea until their disposal.

Sales
A summary of Sales types and methodologies.

Supply Chain
Both in the professional and the academic world, a lot of attention is paid to supply chain models. This is due to the fact that an organization’s supply chain affects its competitiveness in areas such as product cost, speed to market, and service perception.
A supply chain can be defined as: “… a system of organizations, people, activities, information, and resources involved in moving a product or service from supplier to customer.” (Wikipedia)

Getting Started

Which type of company are you? Choose one of the options below and get a head-start.

Framework Overview

Navigate through the different parts of the Framework

leeg