This theme provides a broad analysis of the Privacy and Cyber Security Market and Economic landscape. Analysis is split into two sections: (1) Market Analysis and Economics

The “Market Analysis” section is split into four areas as follows:
1. “Trends and Challenges” - theme provides a summary of quantatitive statistics from key market analysis sources, as well as a detailed qualitative summary of trends impacting the PACs market
2. “Market Overview” - analysis of key horizontal and vertical breakdowns within the PACs market, covering both supply and demand-side considerations
3. “Science and Technology” – analysis of key scientific and technology activities within PACs research and innovation communities, with particular attention on the EU perspective
4. “Policy Framework and Legislation” – summary of key bodies and initiatives from policy, legislation and standards perspectives



Use of the terms “PACs” and “cyber security” throughout - the term “PACs” (Privacy and Cyber Security) is used frequently throughout this content, with “cyber security” officially defined by ISO as the ‘preservation of confidentiality, integrity and availability of information in the Cyberspace‘. While other terms can have separate nuanced definitions for related terms such as “IT Security”, “ICT Security”, “network security”, “internet security” and so on, use of the terms “PACs” and “cyber security” are both used liberally here to encompass one or all of these overlapping terms depending on context. Hence when a term such as “the PACs marketplace” is used, it may also imply related terms, e.g. “the ICT Security marketplace” or the “network security marketplace” depending on the precise context.

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